On Screen In Time: Transitions in Motion Graphic Design for Film, TV and New Media Review

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On Screen In Time: Transitions in Motion Graphic Design for Film, TV and New Media ReviewThis book is a well-crafted homage to a new field of design, and offers remarkable insight into the creative process of the artists who produce the best of the images we see every day.
The authors, Goux and Houff, have put together an eclectic mix of interviews with famous pros and talented newcomers, and have packed their book full of gorgeously reproduced screen grabs illustrating the work. The interviews alone are worth the price of this book. They are honest and conversational, and read like discussions between friends who just happen to be the leading professionals in their field.
One might expect that a book on motion graphic design would be written for a professional audience only. That's not the case here. The authors do not get bogged down in industry jargon or buzzwords. Nor do they waste time talking about esoteric technical points or discussing the merits of various software. Instead, Goux and Houff have produced a great primer for anyone interested in who makes the coolest TV and film images and how those images are made.
One other plus: the authors did not limit themselves to designers in the US. Instead, the book presents a worldview of the current state of motion graphics design.
Taken as a whole, the book does an excellent job of explaining how and why these artists do what they do. A great read and beautiful to look at.On Screen In Time: Transitions in Motion Graphic Design for Film, TV and New Media Overview"Transitions" is the theme that runs through this book, which deals not only with technical and creative innovations at the cutting edge of this branch of graphic design, but the challenges facing the industry and the changes ahead. The development of cheap, easy-to-use digital video equipment has enabled graphic designers to move swiftly into the world of film. This book marks the point where digital media design and film-making meet. Through interviews with leading international practitioners, the book focuses on transitions across a range of motion graphics, from Hollywood titles to experimental films on digital video, to interactive interfaces for digital television. The book also contains a practical tutorial section and interviews and insights from a global collection of practitioners.

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